Here at Viola Communications, we believe that a solid communications strategy can help transform companies and their brand. So, we want to help businesses achieve that goal. Whether we’re working with a small company or a big corporation, we serve as their advocate for their company’s interest, their brand and their identity.
Our Services
Public Relations
Persuade internal and external audiences to care about your brand, services, position, idea or accomplishments.
- Press releases
- Traditional releases
- Social media releases
- Story Pitching
- News Media Outreach
- Message Strategy
- Byline Articles/Editorials
- Crisis Communications
- Speech Writing
- Measure Success
Why it matters:
- Raise awareness
- Build trust, credibility and confidence
- Promote an understanding of a brand and its stakeholders
- Encourage and promotes behaviors, attitudes and perceptions
- Create and strengthen relationships
- Attract new business
- Improve Search Engine Optimization
- Create leads and opportunities
Media Relations
Develop close relationships with news reporters from TV, print and online media to gain positive news coverage.
- Develop relationships with news reporters
- In-person, social media, other
- Connect with appropriate editors and journalists
- Communicate appropriate message, story or information
- Generate regular coverage on all outlets and platforms
Why it matters:
- Generates third-party endorsements
- Cost-efficient
- More effective than paid advertising
Media Consulting
Train and coach CEOs, leaders, business owners and entrepreneurs to become more effective communicators.
- Provide one-on-one or group training classes
- Message
- Interviews
- Appearance
- Strategy
- Public speaking
- Story-telling
- Online training (social media and other platforms)
Why it matters:
- Position your brand
- Become an expert
Digital Marketing (Social Media Marketing)
Develop long-lasting relationships with social media users, increase two-way communications and boost traffic across online platforms.
- Develop Content, Message and Strategy
- Execute Content
- Advertising
- Analytics
Why it matters:
- Make connections
- Increase engagement
- Increase traffic
- Gain traction
- Create awareness
- Promote services
- ROI
Content Writing
Strategically tell stories through journalism-style writing for business blogs and newsrooms.
- Storytelling
- Content
- Visuals
- Video
Why it matters:
- Create awareness about your brand
- Keep audiences engaged
- Increase traffic and traction on social media
Video
Develop engaging videos appropriate for multimedia platforms.
- News-style videos
- Social media videos
- Promotional videos
Why it matters:
- Connect and engage audiences more effectively on websites, YouTube, social media and
- Blogging
e-Newsletters
- Content writing
- Designing
- Managing
- Measuring
Why it matters:
- Helps build relationships with target audiences
- Increases brand awareness
- Keeps audiences up-to-date about a company, product or service
- Positions a company as an expert
Strategic Communications
- Frames message/method of outreach, internally and externally
- Builds company priorities
- Creates awareness
- Creates consistency
- Displays professionalism
Why it matters:
- To build and develop a long-term strategy to integrate all areas of an organization to achieve goals more effectively.
Case Studies
- In-depth study about a company, group or situation
- Discover problems and present point of discussion
Why it matters:
- Case studies help discover issues or complexities and how those problems help influence decisions.
Some of Our Clients
